3.4 Projects
Do it with Discipline AND Flexibility
3.4.1 Our Point of View
3.4.1 Our Point of View
Projects
Leaders who direct projects that are:
Better, bigger, bolder, cheaper, and faster will create the greatest value and work on the most exciting and impactful initiatives
Validated, rapidly iterated, and modified create more powerful outcomes and have larger support from team members and partners
Approached with discipline and flexibility will enable teams to have a greater share of work on impactful initiatives that generate the greatest value
Accelerated and demonstrate sustained success by optimizing Both Short- AND Long-Term Objectives
What is the benefit of it?
What is the benefit of it?
Have a greater share of work on impactful initiatives that generate the greatest value
Be able to think ahead on potential improvements of each initiative
What is the cost if you don´t embrace this?
What is the cost if you don´t embrace this?
Decrease your impact and limit results of the work done on initiatives
Fail to achieve vision, goals, and targets and lose support from people and partners
Key Takeaway: Leaders who drive projects with discipline and flexibility by having multiple versions of their projects achieve better, bigger, bolder, cheaper and faster results
3.4.2 Global Examples
3.4.2 Global Examples
International leaders and their experience in Vision
Hamdan bin Mohammed al Maktoum
Hamdan bin Mohammed al Maktoum
Deputy Ruler, United Arab Emirates
Description: In Dubai, urban megaprojects have become a means by which the city is expanding and being managed, making it competitive with the world's global cities. New forms of regulation that define entities working in Dubai -- actors, institutions, interests, and resources -- have emerged. Adaptations and negotiations between entities are orchestrated in a strategic pilotage manner, through informal, ad hoc regulatory specs to ensure short and long-term alignment and continuous competitiveness.
Key Insight: Leaders with an ambitious vision often look to push the boundaries of innovation by pursuing projects which are futuristic and create high impact
William Wrigley Jr
William Wrigley Jr
Founder, Wrigley
Description: In 1980, William Wrigley worked as a soap and baking powder salesman. As a selling strategy, he offered free chewing gum with his purchases, but the gum proved to be more popular than his product. He then decided to manufacture his own chewing gum brands, Juicy Fruit, Spearmint, and eventually Doublemint. Today, his company grosses billions of dollars in revenue and is one of the most recognizable brands in the United States.
Key Insight: Changing consumer habits require leaders to focus on pursuing new projects that appeal to the masses and survive the test of time
3.4.3 Brazilian Examples
3.4.3 Brazilian Examples
Brazilian leaders and their experience in Vision
Alessandra Andrade
Alessandra Andrade
General Manager, Pateo76
Flavio Pripas
Flavio Pripas
Investor, Redpoint eVentures
Renata Freesz
Renata Freesz
Innovation Project Manager, Klabin
Description: Alessandra Andrade's most important task when picking up a project is to make it real with less cost and structure. She taps into her network of experts to quickly implement.
Description: Flavio Pripas knows leaders must have a vision and plan in detail in the short term, but the approach must be flexible. To enable flexibility, he believes the alignment with the team is key as well as constant communication with customers.
Description: Renata's mission for Klabin is to develop solutions that make the company and its processes more efficient and sustainable.
Key Insight: Creating a pilot program before detailed planning helps achieve great results and allows to grow opportunities and projects.
Key Insight: Develop fast and agile projects to get feedback as soon as possible from the customers. Don't be afraid to work with clients and competitors in order to pilot fast and iterate quickly.
Key Insight: Approach projects based on co-creation, networking, entrepreneurship, and start-up collaboration.
3.4.4 Self-Assessment
3.4.4 Self-Assessment
The Self-Assessment will help you measure Where you are today and Where you want to be in the future.
3.4.5 Reflections
3.4.5 Reflections
Based on what you've reviewed, make sure to reflect upon the following questions:
3.4.6 Library
3.4.6 Library
How to scale a successful project pilot
10 Female Leaders offer advice on how to pivot to new opportunity amidst uncertainty
Pivots are for Leadership - Not Just Strategy
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